The London 2012 Olympic and Paralympic Games ran at an overall public cost of £8.8 billion. The government committed to a lasting legacy, including an increase in grassroots sports participation. Successive governments have since adopted strategies to further their objectives for grassroots sport...

This research explores the extent to which major sporting events have the potential to inspire people – whether spectators or TV viewers ‐ to participate in sport or recreational activity more frequently than they do normally.